Last week in the New York Times I notice that Jay-Z just recently agreed to a 150 million dollar deal with Live Aid, a deal that will possible have him touring for the next ten years. This is the future of the music industry and possibly the only way an artist will be able to make a decent living. Nobody buys whole albums anymore, so what does the artist have to do to earn a buck? Provide a great show period. I mean who really cares about a whole album nowadays? iTunes is the king of downloads and nobody downloads a whole album; they download just a few tracks and they are done. Now as an artist you have to sell the album on stage to get the money you initially wanted from your album sales. Of course this is nothing new for an artist to go on tour, but now it is a necessity to stay afloat in this industry. You have an artist like Snoop Dogg whose album has been out for six weeks and has yet to reach the gold status and Snoop is the most identified hip hop artist in the world; I mean that has got to be frightening for other artist and VP’s. Snoop has not been on a 15 plus US city tour since “The up in smoke tour” in 2000, but I’m willing to bet that you’ll  probably see him this summer at venue nearest you.

Fresh for 88 will take you on a trip from circa 1988 to the present and how the music, fashion, and lifestyle of the golden era of hiphop influence our current style and trends of today. Stay tune. For now check this out! Fresh for 88 you suckas!!

RIP Scott La Rock